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Lead By Example

Sometimes my role as a connector requires me to have hard conversations when it comes to the referral process. Sometimes it requires holding people accountable for referrals I send them. I am always a little hesitant to provide constructive feedback because I don't want them to think I'm ever trying to micromanage the referral process… Continue reading Lead By Example

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Professional Referral Organizations: The Skinny on “Knock-Offs”

Today news traveled to me that someone told them that a newer referral organization was a "knock-off" of an older referral organization. I laughed as I recalled the days when I was led to believe that any group who tried to leave an umbrella referral organization would basically "fail" and be labeled "rogue" and a… Continue reading Professional Referral Organizations: The Skinny on “Knock-Offs”

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Networking Groups: The Benefits of Exclusive Referral Groups

In the February 19, 2019 article, My Life as a Connector, I discussed the fact that referrals are hands down the most effective marketing tool a business can invest in. If one will fully immerse themselves in a culture of learning and excellence, and take advantage of every tool available, there is no room for… Continue reading Networking Groups: The Benefits of Exclusive Referral Groups