When Suzy Lawson with The Entrepreneuress Within reached out to me this week to ask me to submit a guest post about different types of businesses and how to choose a side hustle from my perspective as a career consultant, client stories began rushing back to me as I reminisced on my time with each one. I also thought of how interesting her request was to have fallen on Easter weekend as millions will pause for a brief moment to celebrate resurrection and life.
To date Career Direct, a division of Crown Financial (the company I’m certified with) has helped over a quarter million people find direction in line with their personalities, interests, skills, and values. We’ve been featured in Relevant Magazine and Fox News, and universities you may have heard of (Lee in Cleveland, TN and Liberty in Virginia, to name a few) are using our assessments among their student bodies.
It’s the assessment that helped me move forward with my MBA, which in turn made me eligible to teach in a local college. It also helped me realize my passions and gave me “permission” to expand The Referrals Group into the Southeast. We’ve started three new groups since June 2017 and will be starting a fourth in a few more weeks with more on the horizon.
While I’m building my passion, being certified has allowed me to make extra income by helping others who are struggling with what they either want to do as a side hustle or a complete career change. It cost me several hundred dollars to be certified, but I made that back the first week. If someone offers you a side hustle opportunity without some sort of investment (whether it be time, money, or other resources), be wary. There’s always an opportunity cost if it’s legitimate. In addition, don’t overprice your side hustle. But don’t underprice it either. Research. Know the ins and out. Become an expert at it.
I haven’t had people balk at my pricing for the assessment process as it sets people up for future success. I know it works and have witnessed transformation, so I never apologize for my pricing. It’s worth every penny and then some.
I’m sure some of you might be thinking, “Yeah, I’ve taken those personality tests, and they’re pretty much all the same. They tell me I need to be a _____________, and I don’t want to be a _____________.” Or maybe you don’t want to go back to school or maybe you feel too old and you’ve missed your chance. This is why it’s important to have someone who has been trained and is skilled in reading people, interpreting results, asking the right questions, etc to help you delve deep and pull out those dreams that may have gotten buried long ago. Or if your son or daughter is on their way to college, it helps to have an unbiased person who has no agenda whatsoever help them peel back the layers of who they are and give them some tools for future decision making.
I’m honored to have worked with the kid who couldn’t decide between studying to be an orthopaedic surgeon or a financial advisor. I was able to help him work through those two scenarios, and for him it came down to his personal values of time, family, friends, and travel. He’s now a student at the University of GA working on his MBA in finance.
And the woman who was in mid career transition who started a non profit based on her passion for animals.
And the former addict who needed to be reminded he has been given so many gifts and talents and that his passion for sales was legitimate despite what his father wanted.
And the beautiful young woman who suffered from severe depression who now has a wide open beautiful world of opportunity in her future.
I tell you these stories because at the end of the day, if our work isn’t contributing to people’s lives in a positive manner, perhaps we need to rethink what we are doing.
What is your life work doing to help other people? Are you working in your passion? If not, this week The Entrepreneuress Within has provided some great tools to help you get unstuck and to give you ideas and choices to do something different.
If I can ever be of service to you to help you in the first step of discovering yourself again so you can have some fresh wind in your sails to pursue a new adventure, I’m always a click away.
Thanks again Suzy for seeking my perspective. Happy Easter weekend everyone. May the resurrection of our Lord remind you He makes all things new, including our side hustles.